‘Mission Lakshmi’ to Empower Rural Women with Menstrual Hygiene Awareness

On the occasion of International Women’s Day, the BN Welfare Foundation (BNWF) proudly announced the launch of ‘Mission Lakshmi’, a flagship program designed to address menstrual health and hygiene awareness among women and adolescent girls residing in rural and semi-urban areas across India. Mission Lakshmi signifies BNWF’s long-term dedication to empowering these women and girls with the knowledge and resources necessary to manage their menstrual cycles hygienically.

The program kicked off in two villages, Mirzapur and Niloni, located within the Dankaur Block of Gautam Buddh Nagar district in Uttar Pradesh. This program is a testament to our unwavering commitment to empowering women and girls in rural communities. By equipping them with the knowledge and resources they need to manage their menstrual hygiene effectively, we hope to not only improve their health but also boost their confidence and participation in all aspects of life.

A Day of Awareness and Distribution

The launch event witnessed the distribution of essential menstrual hygiene kits along with informative booklets to 500 women and adolescent girls from both villages. Additionally, sanitary napkin incinerators were strategically installed in public locations in Mirzapur and Niloni, ensuring easy access and proper disposal for all.

Mission with a National Vision

The launch ceremony was illuminated by esteemed guests including Mrs. Poonam Tiwari, District Program Officer of ICDS, and the Principal of Government School, Mirzapur. Aanganwadi Sevikas and Asha Sahaayikas played a pivotal role in mobilizing the women and girls for the event. They also shed light on the significant challenges faced by the women residing in these villages.